How to set up a link in bio page

1. Decide what the page is for

Write one sentence: "When someone taps my bio link I want them to ____." Watch a video, join a newsletter, buy a thing, book a call. That sentence decides the first link and the tool. Content: any tool. Newsletter: a tool with email capture, such as Linktree, Beacons or Komi. Buying: Beacons or Stan. Booking: Stan or Taplink. Mostly sharing links in posts and printing QR codes: ReSlug.

2. Choose and claim the tool

Sign up, claim the same handle you use on social, and set a profile photo and a one-line description that matches your other profiles. Consistency is what makes the page look like yours rather than the tool's. If you want your own domain, buy it now; see link in bio with a custom domain for which tools allow it and the cheapest plan.

3. Pick the links and the order

• Four to six links. Taps fall sharply after the third item. Everything else goes in a second-level page or gets rotated in when relevant.
• The goal link first. The sentence from step one goes at the top, phrased as an action: "Watch the new episode", not "YouTube".
• One time-sensitive slot. Second position is for whatever you are promoting this week. Change it weekly.
• Evergreen below. Newsletter, shop, about, contact.

4. Put short links in front of anything printed or reused

If the bio URL goes on a business card, a slide, a poster or a QR code, do not print the bio tool's address. Create a short link on a domain you own, for example go.yourname.com/bio, and point it at the page. When you change tools, you change the short link's destination and every printed code keeps working. A free ReSlug account gives you the domain, the links and the QR codes for this; the hub ranks the alternatives under best URL shortener for QR codes.

5. Set up tracking before you share

Turn on whatever analytics the tool offers and check that per-link taps are visible, not just totals. If the tool supports it, add UTM tags to links that go to your own site so Google Analytics or your shop can attribute the visit. Note the retention window: 30 days means you must look monthly; a year means you can look back at a launch. See link in bio with analytics.

6. Update every profile the same day

Instagram, TikTok, X, YouTube, LinkedIn, Threads, Pinterest, Twitch, your email signature, your podcast description. Paste the same URL everywhere. If you used a short link in step four, this is the only time you will ever do this.

7. Review weekly, prune monthly

Once a week, look at the per-link taps and move the week's promotion into slot two. Once a month, remove any link under a few percent of taps. A shorter page with a clear first action beats a long one every time.